Visconti della Rocca Primitivo

The Allure

Exuberant, sun kissed, and brimming with rustic southern charm. While many collectors automatically turn to northern Italy for serious reds, Puglia remains the ultimate hunting ground for rich, deeply characterful bottles that offer outstanding value. Visconti della Rocca captures this intense southern sunshine perfectly with their Etichetta d’Oro bottling. It is a beautifully balanced, highly satisfying Primitivo that bypasses stuffy pretension in favor of pure, juicy drinking pleasure.

Why It’s Exceptional

The Taste: A deep, inviting ruby pour in the glass. The nose is wonderfully intense and fruit forward, bursting with aromas of jammy plum fruit and warm, savory spice. On the palate, it delivers a gorgeous, smooth textured mouthfeel filled with ripe dark berries, ending with a comforting, sweet lick of vanilla on the finish.

The Pedigree: 100% Primitivo harvested in the first half of September from sun drenched vineyards in Puglia. Following a seven day maceration and a temperature controlled fermentation between 23 and 26 degrees Celsius using selected yeasts, the wine undergoes a gentle clarification. It is then aged for six months in large Slavonian oak casks to develop its rounded, velvety structure.

The Ritual: An incredibly friendly, comforting red built for hearty feasts. Serve it at a cool room temperature to let the plum fruit and sweet oak spices integrate beautifully. It makes a fabulous partner for slow cooked beef ragu, woodfired sausage pizza, rustic meatballs, or aged hard cheeses.

The Details

The Maker: Visconti della Rocca

The Origin: Salento IGT, Puglia, Italy

The Grape: 100% Primitivo

The Strength: 13% ABV

The Exclusivity: Six Month Slavonian Oak Cask Aging, Sun Drenched Salento Terroir, Etichetta d’Oro Premium Selection